Updated: Aug 25
Pinterest was voted to be one of the most lucrative social networks, according to a recent survey. That's because Pinterest is so much more than just another social network; it's a visual search engine!
Ready to learn how to make money with Pinterest? Let's get started!
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In short, Pinterest continues to remain one of the most visited social media platforms worldwide; without receiving very much credit.
Pinterest's market value currently sits at $48.98B, and historical trends show that it has continued to maintain stable growth over the years. Another interesting fact is that nearly 50% of Pinterest users live outside the United States. For brands or businesses, this means a more extensive, international audience.
If you spend considerable time on the platform, you might be wondering whether it's possible to generate money on Pinterest. It might surprise you to know that Pinterest isn't merely a visual platform for photo sharing. You can also effectively use it to generate extra income!
That's why Pinterest has so much support from the blogging community. Bloggers have been using Pinterest for years to boost readership without investing in paid ads or social media influencers.
Newcomers to the platform might be surprised to know that Pinterest is actually more of a search engine where users look for design inspiration, recipes, and the like—rather than just a social media platform. That's the reason why millions of users rely on it for unique, inspiring content, and also the reason why it's possible to make money online by using Pinterest.
Below, we've listed down several ways in which you can make money on Pinterest —so read on!
How Much Money Can You Make on Pinterest?
Quite a lot! Depending on the energy you devote, and the time you invest, you could make anywhere from $100 up to $10,000 (maybe more) monthly, based on your monetization strategy.
Remember, you won't directly make money by pinning on this platform. Various other factors come into play that determine your earning potential, and it is difficult to place a dollar value on them.
That said, as the platform continues to grow, your opportunities to make money on Pinterest grow too.
Is Making Money on Pinterest Worth the Effort?
Although long-term revenue generation on this platform involves considerable time and effort, the rewards are undoubtedly worth it, but only if you do it right.
Given the uncertainty involved, making money on Pinterest can be a good side hustle rather than a regular job. However, like most side hustles, you will not begin earning vast sums of money right away, and there is quite a bit of groundwork to do first.
However, one of the biggest reasons to start using Pinterest to make money is that making money on Pinterest in your spare time does not require any prior experience.
Ways to Make Money on Pinterest
While many may assume that earning money on Pinterest requires being extremely tech-savvy or a wordsmith, that's not the case. All you need is basic computer skills and the determination to learn what you need to know to use Pinterest to your financial advantage. Let's look at some of the ways you can earn money on this platform.
Even though this article will focus on making money on Pinterest without blogging, it still makes sense to start with the option that has the highest earning potential.
Blogging can be an excellent way to reach a large audience and make a considerable amount of money in the process; if you know what you're doing.
Like we said earlier, Pinterest is not just a social media platform. It's more of a search engine. So unlike Instagram, TikTok, and Facebook, Pinterest is more impactful when it comes to helping bloggers promote their content.
The unique thing about Pinterest is that it's an image-based search engine, unlike typical search engines, which primarily deal with text.
This visual component is why Pinterest marketing is an incredibly lucrative avenue for many bloggers.
How to get started:
Determine a niche for your blog (fashion, food, finance, fitness, etc.)
Start creating and posting content on your blog regularly
Monetize your content with ads, sponsored posts, or affiliate marketing.
If you don't already have one, create a Pinterest account.